GoDaddy Commerce Launch - NDA
Launching November 2022 (Unable to share more)
The GoDaddy "Sell Anywhere" commerce is all about how to easily sell from your web store to in-person, online marketplaces to social platforms using a dashboards that give you a single place to manage all your sales.
A business can connect and manage all in-person and online sales using the Point of Sale system.
Accept in-person payments, including credit and debit cards, plus contactless payments. The product is currently available in US only.
As a Senior Design Lead for GoDaddy, I was tasked with the responsibility of globalization for the next launch in CA, UK and AU. I am unable to share much of the visuals since it is a product launch for later in the year but below is an overview providing a sneak peek at the scope of work.
My Role & Responsibilities
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Working with the marketing team and the regions on specific strategies like wanting to show localized visuals or staggered product launch.
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Partnering with UX for changes to the layout based on customized content.
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Manage overall guidelines, timeline and vision.
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Creating a process and delegating tasks amongst team members on tasks like
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Partnering with legal for the various logo's of payment types and marketplaces.
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Coordinating with the translations team to successfully sync with our visual timeline for images that require localized copy.
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Overseeing and checking on brand and translations to ensure we receive device images with translated UIs on time.
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Sync with the video team for updates and edits since we cannot showcase religious symbols or specific tattoo in certain markets like FR-CA.
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Coordinate with the copy team to receive all the messaging in time for final comp build-outs.
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I had to ensure the team has everything they need to get assets ready. Manage multiple dependencies and moving parts.
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All the translations for visuals. This is a multilingual product and showing localized visuals in top tier markets is valuable.
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Ensure all details are addressed, for example religious symbols in visuals that don't work in all markets, currency and price formatting or even appropriate pricing amounts.
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Credit card availability and legal logo usage and payment method availability and marketplaces had to be customized for CA vs UK and AU.
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Localized spelling for common words (colour, neighbourhood, etc) American VS British English.
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Also date and time formatting which vary from country to country.
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