Section 4 Product Design Strategy- Case Study

2021

In 2021 I took an online course on Product design Strategy which ended with the submission of a case study. 

Being a new mom myself and having spent so much time on baby gears I chose Nuna.

 

Nuna is one of the higher-priced brands on the market, but this isn't for no reason. Each product has been made with expert craftsmanship, attention to detail, quality materials, and features that parents need every day.

 

But from a product strategy perspective there there are improvements that can be made. Based on my research and study I made some recommendations in the deck below. Please download for best experience.

nuna.png